Trippant head of content and storytelling Eoin Connolly talks to Nick Meacham, the CEO of leading sports industry media company SportsPro.
Nick reflects on years of growth and change for SportsPro as a company, as well as the demands of rapid evolution in the wider worlds of sport and media. He explains his approach to setting internal expectations for teams in an evolving workplace, and managing external perceptions for a business adapting its offer to meet the needs of its audience.
He also discusses his role as a director at British Volleyball and the challenges that face national governing bodies and similar sports organisations.
Trippant is a communications consultancy that champions people and storytelling to grow businesses across sport, entertainment and experience. Find out more at trippant.com