Trippant successfully raised awareness and drove adoption of Snackr among key decision-makers and fans. They achieved this by securing innovation and point-of-difference messaging to venues and vendors, clearly explaining the brand and product service and benefits, and creating effective B2B PR, social media, email marketing, and trade advertising campaigns. Trippant also developed toolkits and advertising assets that helped to drive consideration to install and use Snackr. Through these efforts, Trippant successfully positioned Snackr as a top-of-mind solution for those seeking a high-quality, innovative snack experience, ultimately driving adoption and growth for the brand.