Trippant, a global communications agency, was selected to provide strategic marketing and communications advisory to Pickstar. In addition, Trippant supported the marketing and sales efforts of Pickstar. The agency offered ongoing thought leadership, editorial, social media management, and PR services. Trippant’s team provided strategic advisory and counsel, led both Trippant’s delivery and Pickstar’s internal team. The comprehensive approach rested on Trippant’s four pillars of expertise: marketing and common strategy; ongoing advisory council; thought leadership; and PR and media relations. The agency worked with teams in Australia, the UK, and the US to deliver a truly global solution to Pickstar’s challenges.